👋 Hi, We're GLP Marketing

Be the Top Lawyer Choice in Search: Traditional AND AI

Lawyers, ready for higher rankings in Google, visibility in ChatGPT responses, and appearances in AI Overviews? Get more qualified traffic and ready-to-buy customers from every search platform while your competitors struggle to understand AI search.

We'll Help You Dominate Every Search Channel

Future-proof your SEO with optimization for Google, ChatGPT, and AI Overviews.

★★★★★ Client Reviews
Los Angeles Based
Legal SEO Specialists

Lawyers: Get Your AI Search Visibility Assessment

See how you appear in AI search and discover exactly how to dominate both traditional and AI search results

Select Your Practice Area
380%
Avg Traffic Growth
30+
Daily Leads

🤖 The Future of Search is Here

Brand New Search Trends: Why AI Changes Everything

Search is evolving rapidly. AI assistants like ChatGPT and Google's AI Overviews are becoming the first stop for business discovery. In 2025, AI search platforms saw 80% growth while traditional search behavior is shifting toward conversational queries and zero-click results.

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The Challenge

Most businesses are invisible in AI search results. When customers ask ChatGPT for recommendations or Google AI provides business summaries, optimized businesses appear while others don't exist.

💡 Your business might rank well in Google but be completely invisible when customers ask AI assistants for recommendations.

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The Opportunity

Early adopters are capturing market share by optimizing for both traditional and AI search. While competitors focus only on Google rankings, forward-thinking businesses are dominating the complete search landscape.

🚀 Capture the early-adopter advantage before your competition catches up.

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Our Approach

We optimize your business for the entire search ecosystem. Google Maps, organic search, ChatGPT responses, AI Overviews, and emerging platforms. You get comprehensive visibility while competitors struggle to understand the new landscape.

⚡ Future-proof your business optimization today.

The Numbers Don't Lie

AI search is transforming how customers discover local businesses

80%

AI Search Growth in 2025

65%

of Users Try AI for Local Search

3x

Higher Conversion from AI Traffic

90%

of Businesses Still AI-Invisible

The Numbers Don't Lie

AI search is transforming how customers discover businesses

80%

AI Search Growth in 2025

65%

of Users Try AI for Search

3x

Higher Conversion from AI Traffic

90%

of Businesses Still AI-Invisible

Don't Get Left Behind in the AI Search Revolution

While your competitors struggle to understand AI search, you can dominate both traditional and AI platforms. The question isn't whether AI search will impact your business, it's whether you'll be ready.

Legal SEO Services

Complete Search Visibility

Get clear visibility into your performance across ALL search channels—traditional Google rankings, ChatGPT mentions, AI Overview appearances, and emerging platforms. No more guessing about what's working. Track your success across the entire search landscape while focusing on running your business.

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Personal Injury SEO

Dominate personal injury searches and attract high-value cases. Our specialized PI SEO strategies help you outrank competitors.

  • High-Value Keyword Targeting

  • Local Search Optimization

  • Case Study Content

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Family Law SEO

Connect with families in need of legal guidance. Become the go-to attorney for divorce, custody, and family matters.

  • Family Law Keywords

  • Sensitive Content Strategy

  • Trust Building Content

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Employment Law SEO

Attract employees facing workplace issues. Position yourself as the advocate for workers' rights in your market.

  • Workplace Rights Keywords

  • Employee-Focused Content

  • Legal Authority Building

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Estate Law SEO

Attract clients seeking trusted guidance for wills, trusts, and probate. Establish your firm as the go-to expert in estate planning and elder law.

  • Estate Planning Keyword Targeting

  • Trust & Probate Content Strategy

  • Legacy & Asset Protection Messaging

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Medical SEO

Connect with potential medical malpractice clients through targeted SEO. Showcase your expertise in complex healthcare-related legal cases.

  • Malpractice & Injury Search Terms

  • Medical Case Content Strategy

  • Trust-Building Legal Authority

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Lemon Law SEO

Reach frustrated vehicle owners searching for legal help. Capture high-intent traffic with tailored lemon law search campaigns.

  • State-Specific Lemon Law Keywords

  • Vehicle Defect & Warranty Content

  • Compliance & Consumer Rights Messaging

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Immigration Law SEO

Connect with individuals and families navigating the immigration system. Position your firm as a trusted advocate in a complex legal landscape.

  • Visa & Green Card Keyword Targeting

  • Deportation Defense Content Strategy

  • Compassionate & Credible Legal Messaging

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Bankruptcy Law SEO

Attract clients seeking relief from financial stress. Highlight your firm’s ability to guide individuals and businesses through bankruptcy with confidence.

  • Chapter 7 & 13 Keyword Targeting

  • Debt Relief & Rebuilding Content

  • Empathetic, Solution-Oriented Messaging

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Criminal Defense SEO

Reach those urgently searching for experienced legal defense. Showcase your firm’s track record in protecting rights and delivering strong results.

  • High-Intent Criminal Defense Keywords

  • Case-Type Specific Content Strategy

  • Assertive & Trust-Building Legal Messaging

Our 3-Step Process

Hybrid Search Optimization That Works Across ALL Search Platforms

01

Legal AI Visibility Scan

Run your free GPT-powered audit to analyze how ChatGPT and other AI platforms surface, or ignore, your law firm in client search queries.

02

Personalized Action Plan

Receive custom insights that highlight missed opportunities and help you boost your firm’s presence in AI-generated answers.

03

Strategy Call & Implementation

Turn insights into revenue with expert help. Discuss your findings, ask questions, and map out your AI search optimization strategy.

Real Results from Real Law Firms

See how we've helped law firms dominate their markets and generate more qualified cases.

380%

Average Traffic Increase

Law firms see significant growth in organic traffic within 90 days

30+

Daily Leads Generated

Quality leads that convert into paying clients

8-Figure

Run Rate Achieved

Clients scale to 8-figure revenue with our strategies

500%

Website Traffic Growth

From launch to sustained growth in qualified visitors

Family Law & Estate Litigation

Featured Success Story

This Family Law & Estate Litigation firm grew from 3,299 to 15,835 Google Organic visitors per month in 12 months.

3,299 to 15,835

Monthly Visitors

+380%

Lead Growth

8-Figure Run Rate

Revenue Scale

12 months

Timeline

What Our Clients Say

Real attorneys sharing their real results with GLP Marketing.

“We’re getting daily calls”

"They did the work, and then from launch to today we have a 500% increase in the hits that we’re getting from our website. We’ve worked with LexusNexus, FindLaw, Thomson Reuters, Avvo, SuperLawyers and more. None of those compare.”

“Scaled our income tremendously”

“We moved to the 8 figure run rate because of GLP. You can have all the traffic in the world but if you’re not converting it’s meaningless. They took a holistic approach and that’s what I really loved.”

"They did the work, and then from launch to today we have a 500% increase in the hits that we're getting from our website. We've worked with LexusNexus, FindLaw, Thomson Reuters, Avvo, SuperLawyers and more. None of those compare."

+500% traffic

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Personal Injury Attorney

Confidential PI Firm

"We moved to the 8 figure run rate because of GLP. You can have all the traffic in the world but if you're not converting it's meaningless. They took a holistic approach and that's what I really loved."

8-figure run rate

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Managing Partner

Multi-Practice Firm

“The best team out there to do this kind of work”

“We’ve worked with other SEO providers, but we just found that Matt was next level in terms of bringing our message out to audiences that we hadn’t even thought about.”

“I would recommend GLP to any legal business or law firm”

“My goal was to grow the business an additional 20%. My business is on track to increase 3 fold because of their work.“

"Considering the fact that it's been a little under a year and half to be at a point now where we're getting about 30 leads a day and that number keeps growing day by day… It's pretty impressive."

30+ daily leads

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Attorney

Litigation Firm

"My goal was to grow the business an additional 20%. My business is on track to increase 3 fold because of their work."

3x growth

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Family Law Attorney

Family Law Practice

“I’ve honestly been astonished by the transformation in my practice.”

“They genuinely care about my success and have gone above and beyond.“

“I can’t describe how grateful I am”

“It’s not only what they’re doing in terms of software and strategies that they’re implementing thats more advanced, but the actual business that’s being generated as a result.”

“Outstanding Experience”

“From a business point of view, it’s the results. The results truly do speak for themselves.”

“Above and beyond”

“Their expertise, their knowledge, and their time. They just went above and beyond and we’re so grateful.”

Frequently Asked Questions

Everything You Need to Know About Legal SEO

Get answers to the most common questions about our SEO services and how they can transform your law firm's online presence.

What makes your SEO different from traditional SEO?

Our SEO optimizes your content for both traditional Google search and emerging AI platforms like ChatGPT, Claude, and AI Overviews. We use structured data, conversational content formats, and authority-building strategies that help AI systems understand and recommend your services when users ask legal questions.

How long does it take to see results from SEO?

Traditional SEO improvements typically show within 3-6 months, while AI search visibility can begin appearing within 4-8 weeks. Our comprehensive approach ensures you're building long-term authority across all search platforms while seeing quicker wins in AI-powered search results.

Do you work with all types of law firms and practice areas?

Yes! We specialize in personal injury, family law, employment law, criminal defense, estate planning, and more. Our strategies are customized for each practice area's unique keywords, client needs, and competitive landscape to ensure maximum effectiveness.

What's included in your AI search visibility assessment?

Our comprehensive assessment includes: current Google rankings analysis, AI search visibility audit (ChatGPT, Claude, Perplexity), competitor analysis, local SEO evaluation, website technical review, and a custom strategy roadmap with specific recommendations for your practice area.

How do you measure success in AI search platforms?

We track mentions and recommendations in AI responses, monitor branded search increases, measure referral traffic from AI platforms, track local search improvements, and most importantly, monitor lead quality and case acquisition rates from all search channels.

What's your pricing structure and contract terms?

There are many types of legal niches and law firms, each with varying competition and capital requirements. Pricing is dependent on your practice area(s) and state. Book a call below for a free quote!

GLP Marketing

Attorney Search Engine Marketing At The Highest Level. We help law firms achieve #1 rankings through proven legal SEO strategies.

Legal SEO Services

Los Angeles Based

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